Job Title: AWS Marketing Manager
Job Summary:
**Responsibilities**:
- Develop and execute comprehensive marketing plans to promote AWS products and services across various channels, including digital, social media, events, and content marketing.
- Collaborate with product management, sales, and technical teams to understand product features, benefits, and target audience segments.
- Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.
- Create compelling messaging, value propositions, and content assets to effectively communicate the benefits of AWS solutions to target audiences.
- Plan and execute integrated marketing campaigns to drive demand generation, lead acquisition, and customer engagement.
- Manage marketing budgets, track campaign performance metrics, and analyze ROI to optimize marketing investments and achieve business objectives.
- Coordinate with internal and external partners, including agencies, vendors, and industry associations, to execute marketing programs and initiatives.
- Develop and maintain relationships with key stakeholders, including customers, partners, industry influencers, and media contacts.
- Stay informed about industry trends, emerging technologies, and competitive developments in the cloud computing market.
- Represent AWS at industry events, conferences, and trade shows to promote brand awareness and thought leadership.
**Requirements**:
- Familiarity with Wix website builder and with ability to create forms on a wix site.
- Should have experience with Amazon AWS. Must be proficient in basic drag and drop functionality to duplicate campaigns across platforms.
- Bachelor's degree in marketing, business, or a related field; MBA or advanced degree is a plus.
- Proven experience in technology marketing, preferably in the cloud computing or IT services industry.
- Strong understanding of cloud computing concepts, architectures, and solutions, with knowledge of AWS services and offerings.
- Demonstrated success in developing and implementing integrated marketing campaigns that drive awareness, demand, and customer acquisition.
- Excellent written and verbal communication skills, with the ability to craft compelling messaging and content for different audiences and channels.
- Strategic thinker with analytical skills, capable of synthesizing complex information and making data-driven decisions.
- Ability to collaborate effectively with cross-functional teams and manage multiple projects in a fast-paced, dynamic environment.
- Proficiency in marketing automation platforms, CRM systems, and analytics tools; experience with Salesforce, Marketo, and Google Analytics is preferred.
- Strong project management skills, attention to detail, and the ability to meet deadlines and deliver results.
- Passion for innovation, technology, and driving business growth through impactful marketing strategies
Probing Questions:
1. Tell me about your experiences on being a marketing manager?
2. Are you familiar with wix website builder ? do you know how to create forms on wix site?
3. Do you have an experience with Amazon Aws?
4. Do you have a current job/client right now? (Yes/No) We want to know your situation, so we can discuss it further.
5. What tools are you familiar with?
**Salary**: Rp2,500,000 - Rp3,000,000 per month