Chief Marketing Officer - D2C

Details of the offer

**About the Company**:
Our client is one of the prominent player in the pet food industry with strong presence in Indonesia backed by some prominent investors.

**Key Responsibilities**:

- Develop and implement comprehensive marketing strategies to increase brand awareness and market share in existing and new markets.
- Lead the marketing team in executing campaigns, managing brand initiatives, and ensuring consistent messaging across all channels.
- Drive the digital transformation of marketing efforts, leveraging data analytics and digital marketing tools to optimize performance.
- Guide the localization of marketing efforts to resonate with diverse cultures and consumer preferences in target countries.
- Monitor and report on the effectiveness of marketing campaigns and strategies, making data-driven decisions for continuous improvement
- Oversee market research and analysis to identify trends, opportunities, and challenges in different regions.
- Develop and manage the marketing budget, ensuring effective allocation of resources for maximum impact.
- Foster strong relationships with key stakeholders, including distributors, retailers, and media partners.

**Key Requirements**:

- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
- Minimum of 5 years of marketing experience, with at least 2 years in a senior leadership role.
- Proven track record in consumer brand marketing and regional expansion.
- Strong understanding of digital marketing, e-commerce, and data analytics.
- Excellent leadership, communication, and interpersonal skills.
- Strategic thinker with a creative mindset and ability to drive innovation.
- Ability to work in a fast-paced, dynamic environment and adapt to changing market conditions.
- Ability to speak Mandarin is an advantage.

**Call for Action**:


Nominal Salary: To be agreed

Source: Whatjobs_Ppc

Job Function:

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