Senior Brand Manager

**About the company**:
Our client is a leading F&B FMCG company with a diverse product portfolio, specializing in tea beverages.

**Responsibilities**:

- Develop & execute marketing & promotion plans to achieve business objectives & market share.
- Lead the product development proses for new product launches / re-launches.
- Market monitoring, competitor & customer insight analysis. Work with sales data and market research data to strategize and implement marketing initiatives to grow the brand.
- Manage the budget for advertising & promotion activity, including brand activations through digital, ATL/BTL.
- Pricing strategy & analysis.
- Planning & sales forecasting.

**Key Requirements**:

- Bachelor Degree from a reputable university
- At least 3-5 years of experience in the Consumer Goods industry
- Prior FMCG - F&B experience is highly preferred.
- Strong brand management skills & analytical thinking.
- Willing to be hands-on and is a team player.
- Positive mindset and result oriented, with a strong brand ownership.
- Able to work independently, proactive, & problem solver.
- Good communication & presentation skills.
- Highly interpersonal and motivated.

**Call for Action**: