**About Us**:PlacidWay is a dynamic and forward-thinking company specializing in Medical Tourism Industry. We are committed to providing high-quality content and an excellent user experience on our website. We are looking for a skilled individual to join our team as a Website Content Uploader and On-Page Optimization Specialist.
**Responsibilities**:
**Content Uploading**:
- Upload and manage content on our website using various content management systems (CMS) and editors.
- Ensure all content is accurately formatted and displays correctly on the website.
- Regularly update website content to keep it fresh and relevant.
**Page Design**:
- Design and arrange web pages to ensure an appealing and user-friendly layout.
- Utilize design tools such as Canva to create and edit images and graphics for the website.
- Ensure consistency in style, fonts, images, and tone across the website.
**On-Page Optimization**:
- Optimize website content for search engines using best on-page SEO practices.
- Conduct keyword research and implement SEO strategies to improve page rankings.
- Optimize meta tags, headers, URLs, and other elements to enhance search engine visibility.
- Monitor and analyze website performance using tools like Google Analytics and make data-driven adjustments to improve site performance.
**Collaboration and Communication**:
- Collaborate with content creators, graphic designers, and marketing teams to ensure cohesive content and design.
- Communicate effectively with team members to manage workflow and meet deadlines.
**Requirements**:
- A degree in Marketing, Communications, Web Design, or a related field is preferred but not required. Relevant work experience will also be considered.
- Proven experience in uploading and managing website content using various CMS platforms (e.g., WordPress, Joomla, Drupal).
- Proficiency in design tools such as Canva or similar for creating and editing images.
- Strong understanding of on-page SEO best practices and techniques.
- Familiarity with HTML/CSS is a plus.
- Excellent attention to detail and organizational skills.
- Ability to work independently and as part of a team.
- Strong communication and interpersonal skills.
Application Question(s):
- How frequently have you updated website content in your previous roles to keep it fresh and relevant?
- What experience do you have with designing and arranging web pages to create an appealing and user-friendly layout?
- What are your strategies for optimizing website content for search engines? Can you give an example of a successful SEO project you have worked on?
- Please provide a link to your portfolio or examples of previous work relevant to this position.
**Experience**:
- Data Entry on Webpages: 1 year (preferred)
**Language**:
- English (required)