JOB DESCRIPTION
- Content Strategy Development: Develop and execute a comprehensive content strategy on TikTok for multiple accounts within an one category, including video creativity, posting frequency, and engagement techniques to increase brand awareness and user engagement.
- Livestreaming Management: Plan and execute livestreaming activities, including themes, guest invitations, and interactive segments to engage viewers and boost sales across different accounts.
- Affiliate Collaboration: Collaborate with affiliate partners to drive joint marketing initiatives, enhance exposure, and increase sales for all accounts within the category.
- Video Content Creation: Create captivating short video content, such as tutorials, product showcases, and entertaining videos, to enhance the online presence of each account.
- Performance Analysis: Analyze social media data, monitor performance, and provide recommendations for improvement to achieve performance goals for multiple accounts.
- Team Leadership: Lead and manage a team of content creators and social media specialists, sharing best practices and ensuring consistent quality across all accounts within the category.
- Client Relationship Management: Build and maintain strong relationships with clients, understanding their needs, and providing tailored solutions to meet their objectives across different accounts.
- Campaign Coordination: Coordinate and manage advertising campaigns, ensuring timely delivery and alignment with client expectations for each account.
- Budget Management: Oversee budget allocation for campaigns and ensure effective use of resources to maximize ROI across all accounts.
- Trend Monitoring: Stay updated on industry trends, TikTok updates, and competitor activities to keep strategies innovative and competitive for the category.
- Cross-functional Collaboration: Work closely with other departments such as marketing, sales, and product development to ensure cohesive and effective campaigns across all accounts.
JOB REQUIREMENT
- Min. S1; all majors are welcome to apply. Preferably majoring in Marketing/ Business/ Communication/ Commerce.
- Has +3 years experience in a similar field (creative/ advertising media/commerce) or handling a related product line (home-living/fashion/beauty)
- Good Bahasa Indonesia or English and Mandarin skills are preferred
- Have a good awareness of cost management and be accountable for the entire team's revenue and expenses
- Have basic management & leadership skills; able to independently lead the team to achieve team goals and targets set by the company
- Have good market insight and learning ability, as well as certain data analysis abilities, and able to make strategic adjustments based on data
- Have a certain ability to withstand pressure and dare to accept challenges
- Able to work in a fast-paced, startup environment full of young & energetic team
- WFO in Central Cikarang, Kab. Bekasi
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