Brand Associate Manager (Nuby)

**Key Responsibilities**:

- Lead brand directives with guidelines from principals.
- Based on insights and knowledge, create Shopper and Customer initiatives to drive topline and bottom line across the pillars of assortment, pricing, promotions, visibility (including planogram), SPGs, and retail marketing initiatives amongst others.
- Work with the Sales Team to ensure optimal execution of the above and adherence to key guidelines, keeping in mind field realities.
- Work with the Sales Team on channel expansion and new listing opportunities for categories and brands to drive the sales Work closely with Demand Planning, Marketing, and Sales Team to refresh assortment based on Shopper, Consumer, Trade, and Competitive insights.
- The person should be good with analytical, communication skills and data-driven decision-making. Passionate about baby products.
- Experience in General Trade and Baby shops with some exposure in the marketplace will be crucial to succeed in the role.
- Should carry a good attitude and be a go-getter and should be able to handle complex data sets and multiple SKUs.

**Requirements**:

- Bachelor's Degree in Management, Marketing, and Business Administration
- Minimum 2-4 years experience in a Marketing / Jr. Brand Manager role with relevant working experience in Shopper Marketing, Trade Marketing field, preferably FMCG category
- Must have experience working in external stakeholders (retail partners, activation agencies, etc)
- P&L exposure and working with large data sets in important
- Industries of interest: Skin Care, Personal Care, Consumer Good