Brand Marketing Specialist

Minimum Bachelor's degree in relevant field.
- A minimum of 2-year experience in Frozen Food is preferred
- Well-organized, passionate and committed.

- Develop marketing communication plan -360-degree plan, accordi to agreed commercial strategy
- Come up with winning and differentiated communication strategi to support the brand objectives
- Develop media communication channels (digital and social media, community, endorsers), optimize communication and activation.
- Building consumers connection thru consumer activation (Consumer promotion, Community closeness activity).
- Work closely with creative, digital agency, brand partner, KOL in developing communication plan for regular and digital media.
- Managing expenses given in accordance with the activity plan and regular expenses control report.
- Managing and responsible for all activities related with the brand such as advertising, media planning, ATL, BTL, Digital market activation

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