**Job Summary**:This position plays a key role in our external branding efforts to build and enhance the FieldCore brand with several audiences, including: existing and potential FieldCore employees, existing and potential FieldCore customers and others.**Essential Duties & Responsibilities**:- Develop and execute external branding strategies through existing and potential new channels, including social media, the Internet, trade shows and others.- Gather and analyze metrics on our effectiveness and develop strategies to increase our effectiveness.- Work closely with the Global Communications Leader to develop and be prepared to execute on crisis and other critical external communications.- Analyze market trends and recommend changes based on analysis and feedback.- Ensure brand messages are consistent across all audiences and platforms to include but not limited to; customer, employee and recruitment messaging.- Work closely with the entire Communications team to develop content, coordinate timing of release and ensure consistency of message internally and externally.- Drive web optimization initiatives through IT team and third parties to including imaging, analytics and connectivity- Perform other duties as assigned- Travel may be required- Ability and willingness to work holidays, weekends and overtime as required by field assignments - Field- English proficiency required- If position is a people manager include, Manage and develop employees**Required Qualifications & Experience**:- 8+ years experience in Marketing or Sales management- 3+ years of specialized/industry experience- Bachelor's degree in Public Relations, Business, or related discipline- Will consider formal experience and certifications in lieu of degree requirements**Desired Characteristics**:- Strong communication and attention to detail- Solid planning /organizational skills in a matrix organization- Goal-oriented, flexible and creative under pressure- Strong interpersonal skills; ability to work with all levels of employees- Ability to work autonomously, manage a large workload, and deal with ambiguity- Ability to include others on initiatives and work constructively within a team environment- Some travel required- English proficiency required**About FieldCore**:- FieldCore is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sex, national origin, age, veteran status, status as a qualified individual with a disability, marital status, pregnancy, sexual orientation, ancestry, genetic information, gender identity, or any other characteristic protected by law_
