**Key responsibilities**:
Develop and execute a monthly content planning and mood board for all social media channels, with a specific focus on Instagram and TikTok.
Create and implement social media campaign strategies to enhance brand awareness, increase impressions, boost follower growth, and improve engagement rates.
Work closely with the marketing team to align social media campaigns with overarching sales and brand strategies.
Collaborate with designers, videographers, photographers, and content creators to produce impactful and cohesive social media content.
Review content output, including visual photos & videos, audio, and copywriting, to ensure alignment with brand guidelines and messaging.
Develop and manage budget plans for key opinion leader (KOL) collaborations, brand partnerships, assets for advertisements, and project-specific campaigns.
Analyze competitor activity to identify opportunities for diversification, expansion, and improved engagement with the target audience.
Brainstorm and contribute to the generation of campaign ideas, innovative social engagement strategies, and compelling digital content.
Maintain brand values by ensuring consistent copy and visual tone in line with brand guidelines.
Generate and present monthly reports evaluating social media growth, campaign performance, and marketing budget effectiveness.
**Qualifications**:
Minimum 3 years in content management; having with a minimum of 1 year leadership experience will be a big plus.
Bachelor's degree in Marketing or related field.
Strong social media campaign skills.
Excellent strategic thinking and problem-solving.
Proficient in data-driven insights.
Exceptional communication skills.
Detail-oriented with brand consistency.
Budget management expertise.
Jenis Pekerjaan: Penuh Waktu
Gaji: Rp4.500.000 - Rp6.500.000 per bulan
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