**Requirements**
- At least 3-years of experience in the Digital Marketing or related fields.
- In-depth understanding of digital marketing channels and strategies, including social media, content marketing, search engine optimization (SEO), search engine marketing (SEM), online advertising etc.
- Proficiency in using platforms like Meta, TikTok, and Google for executing, managing, and optimizing marketing campaigns.
- Strong analytical and strategic thinking skills, with a proven track record of utilizing data-driven insights to optimize campaign performance and achieve business objectives.
- Solid experience in A/B testing, campaign and creative optimization, and collaborative working with creative teams to develop impactful marketing materials.
- Experienced on set up marketing technology implementation such as events tracker, pixel implementation & Google Tag Manager.
- Proficiency in using analytics tools such as Google Analytics.
- Able to think creatively and come up with innovative ideas for marketing campaigns.
- Preparing daily, weekly and monthly reports for marketing performance.
- Having experience in retail is a plus.
- Willing to be placed in Grand Galaxy, Bekasi.
- Preferably domiciled in Bekasi or surrounding areas.
- Available to WFO.
**Responsibilities**
- Organize and supervise the implementation of digital marketing campaigns, including optimize and maintenance of company website (SEO, Google Ads), e-Commerce and managing on social media account and other platforms.
- Develop a comprehensive digital marketing strategy for all brands, including campaign planning, audience segmentation, and clear goal setting.
- Develop a detailed campaign implementation plan, including budget and resource allocation.
- Generate sales qualified leads through all digital marketing platform.
- Periodically analyze the performance of digital marketing campaigns and use data to optimize results.
- Carry out strict monitoring of the ROI (return on investment) of the campaign.
- Establish collaboration with external parties or brand to support digital marketing strategy.
- Ensure the brand message is consistent across all digital marketing channels.
- Produce and supervise ads for digital marketing platform.
- Report campaign results, trends, marketing developments, and sales target achievement regularly to management.
**Job Type**: Contract
**Salary**: Rp5,500,000 - Rp7,000,000 per month
**Experience**:
- Digital Marketing Specialist: 2 years (required)
- Campaign Optimization: 1 year (required)
Ability to Commute:
- Bekasi (required)