ODS - Product Management, Jakarta**About the role**You'll be responsible for the overall digital marketing side for GoMart, from the strategy and execution part. You'll be in charge of the growth of our consideration and conversion funnels. You'll be working closely with Marketing Strategy Manager & Brand Comms Manager to craft & launch digital campaigns.**What You Will Do**- Align with Marketing Manager to create & plan marketing strategy on digital to grow GoMart business- Execute day-to-day task of launching digital ads on various channels- Align with finance team to report digital marketing spending- Do the improvement and planning for the next strategy on digital side**What You Will Need**- Bachelor's degree from reputable universities or equivalent experience engineering, economics, marketing, communication, or business major- 2+years of experience preferably in Tech Industry and experience in launching, executing and reporting digital ads channels (Display & Video Ads (DV360, Youtube VAC), App Engagement (UACe), Social Media ads (Meta, TikTok, Twitter) & Search Ads (SEM)- Excellent written & verbal communication (English) abilities at the business level- Self-driven individual with a good sense of ownership- Understand Excel/Google sheet advanced level formula and Good sense of business acumen & data interpretation- Experienced on set up marketing technology implementation such as events tracker, pixel implementation & Google Tag Manager- Deep knowledge & understanding of different marketing attribution models (last-click, first interaction, linear, non-direct etc) and marketing funnel and customer journey stage**About the team**GoMart team is having 4 team member, and 2 admins. Divided into Head of Marketing, Planning & Strategy, Brand Marketing, CRM planning & Strategy, campaign admin and creative admin.- **About GoTo Group**- GoTo Group is the largest digital ecosystem in Indonesia with its mission to "Empower Progress' by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, e-commerce, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek, Tokopedia and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia's vast consumer household.- **About Gojek**- Gojek is Southeast Asia's leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.- **About GoTo Financial**- GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.- **About Tokopedia**- Tokopedia is an Indonesian technology company with a mission to democratize commerce through technology. It has been a driving force behind Indonesia's digital development since its foundation in 2009, with more than 99% of districts and empowered around 12 million merchants listed nationwide. With Nakama ranging all across Indonesia, Tokopedia aims to simplify the lives of many to #FindYourPurpose together.
