(ID) Marketing, PR & Brand Development Executive
We are looking for a self-motivated individual who in based in Jakarta Indonesia (or travels regularly between SG and ID) and has a passion for marketing and growing brands, to join us as a **Marketing, PR & Brand Development Executive **in our growth journey in Indonesia. This person will be working remotely but will be an integral part of growing the brand in Indonesia.
**Job Responsibilities (including but not limited to)**:
Working with and supporting the SG team by:
- being on top of and advising on the local Indonesian market, trends, culture, people, media, e-commerce, retail landscape in order for the team to make effective marketing decisions in Indonesia;
- regularly conducting market research to identify trends and potential growth opportunities that are aligned with brand's goals
- Share best practices and provide guidance on how to effectively promote the brand and products that resonate with the target audience
- Develop and maintain a local marketing calendar of special global/local events, holidays and national observances to explore opportunities for market-specific content and more
Supporting community building in Indonesia through various marketing initiatives:
- To accurately recommend the right KOLs/media who will resonate with the brand and genuinely love and support TPB
- To recommend pieces for media and KOLs based on guidance from brand and marketing team
- Manage and maintain press databases
- Identify and execute opportunities to engage local community through collaborations
Acting as a liaison between TPB and external stakeholders where necessary:
- Source and conduct location recce for any marketing purpose
- Represent TPB as a brand ambassador for any in-person meeting with external parties (local partners, suppliers, agencies) where necessary
- To support any logistics matters such as repacking packages / press kits for KOLs or arranging deliveries etc.
**Applicants must fulfil the following requirements**:
- Lived in Indonesia / based in Indonesia, and 21 and above
- You should have or be (i) someone who genuinely believes and is interested in what TPB stands for; and (ii) have an interest in fashion and lifestyle (iii) possesses a keen familiarity and understanding of the marketing and social media landscape in Indonesia
- Preferably with at least 1 year work experience in a relevant industry
- A self-starter who is able to work independently and in a team
- Efficient, responsible, trustworthy and able to meet timelines
- Good command of English (spoken and written) and a great communicator
- Able to multi-task and run projects effectively
- A dependable team player with a can-do attitude that is able to work in a fast-paced environment
- Resume (including, amongst other things, basic contact information about yourself)
- A clear picture of yourself;
- Portfolio of past work; and
- A short 100-200 word write up of why you feel you are the right person for the job.
If you are shortlisted, you will be invited to an interview. **Only shortlisted applicants will be contacted.