Join a pioneering genetic testing company at the forefront of precision medicine. Our mission is to revolutionize healthcare through innovative genetic testing solutions. We're committed to advancing personalized medicine and improving patient outcomes through cutting-edge technology and scientific research.
Position Overview: We are seeking a dynamic and results-driven Marketing Officer to join our team. This individual will be responsible for planning, executing, and optimizing our B2B marketing strategies to drive growth and increase brand awareness. The ideal candidate will have a strong background in B2B marketing, excellent communication skills, and a proven ability to work in a fast-paced environment.
Key Responsibilities: Responsible for maintaining information security. Design, develop, and oversee the execution of marketing materials and collaterals across various channels. Monitor and analyze performance metrics across all marketing platforms, staying abreast of trending news, consumer insights, and feedback to continuously improve strategies. Conduct comprehensive research to identify opportunities, trends, and customer needs. Manage relationships with external vendors and partners to ensure high-quality deliverables. Collaborate with the sales team to align marketing efforts with sales objectives. Utilize CRM tools to promote and manage company newsletters, including segmentation, targeting, and campaign tracking. Collaborate with cross-functional teams to assist in the organization and execution of marketing events such as webinars, talk show, and conferences, ensuring alignment with overall brand objectives and messaging. Any other duties as assigned by CEO/COO Job Requirements: Bachelor's degree in Marketing, Communications, or a related field Minimum 1-2 years experience in B2B Marketing. Previous working experience in the health industry would be a plus Understanding of design principles and experience using design tools such as Adobe Photoshop and Canva would be a plus Experience in using CRM tools to create, segment, and promote newsletters Excellent written and verbal communication skills Ability to organize and execute multiple projects, including event Creative thinking and problem-solving skills Please submit your CV to ******** or ********
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