Marketplace Marketing Executive

**Key Responsibilities**:

- To increase Kanmo's brand visibility and conversion on marketplaces through Paid channels (Flagship & category campaign, Ads, Display exposure)
- Analysis, monitor, optimize marketplace Ads performance on regular basis
- Liaise with the Brand team on SKU selection, promotion and media barter for marketplace Ads and campaign
- Regular review of marketplace Ads results and deliver actionable insights for traffic and sales improvement 5
- Track essential digital marketing metrics such as CTR, CVR, ROAS, etc
- Previous experience in handling and optimizing marketplace and TikTok Ads in-house is good to have

**Requirements**:

- Diploma or Bachelor degree holder any field.
- Minimum 2 years of working experience in applied quantitative analysis, statistical analysis or modelling
- Have a keen eye for analytics and numbers
- Good communication skill - to be able to work across departments
- Good market knowledge and keen for new trends
- Proficiency in English