Our client is a US based consumer product and they are hiring a National Marketing Manager with following requirement and work responsibilities.
**Responsibilities**:
- **Brand Strategy**: Develop and execute comprehensive marketing strategies to enhance brand visibility and drive market share growth for our consumer products across the United States.
- **Integrated Campaigns**: Lead the planning and execution of integrated marketing campaigns, incorporating digital, traditional, and experiential channels to maximize brand impact and customer engagement.
- **Market Analysis**: Conduct market research and competitor analysis to identify trends, consumer preferences, and opportunities, informing strategic decision-making and product positioning.
- **Cross-Functional Collaboration**: Collaborate closely with cross-functional teams, including sales, product development, and creative, to ensure alignment and seamless execution of marketing initiatives.
- **Budget Management**: Efficiently manage marketing budgets, optimizing spend for maximum ROI and tracking key performance indicators to measure campaign effectiveness.
- **Brand Compliance**: Ensure consistent brand messaging and visual identity across all marketing channels, adhering to brand guidelines and maintaining brand integrity.
- **Team Leadership**: Direct and inspire a high-performing marketing team, fostering a culture of innovation, creativity, and continuous improvement.
**Requirements**:
- **Education**: Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.
- **Experience**: Minimum of 8-10 years of progressive experience in brand management within the Fast-Moving Consumer Goods (FMCG) industry.
- **Strategic Thinker**: Proven ability to develop and implement strategic marketing plans that drive brand growth and achieve business objectives.
- **Analytical Skills**: Strong analytical and data-driven decision-making skills, with the ability to interpret market trends and consumer insights.
**Salary**: Rp50,000,000 - Rp75,000,000 per month