Performance Marketing Associate

PT PG Berjangka, Jakarta Pusat, Jakarta Raya, Indonesia- Department- Digital Marketing- Job posted on- Jun 12, 2023- Employment type- Full TimeThe Performance Marketing Associate will be responsible for managing designated channels across paid to drive business performance with maximum ROI. This involves implementing A/B test bidding strategy, analyzing data to deliver marketing insights, learning about user behavior, testing, setting up, and creating new campaigns.**Responsibilities**:- Execute, and analyze digital marketing strategies in specific paid channels (e.g. FB ads, programmatic, etc)- Maintain meticulous documentation for overall framework AND step-by-step approach of managing each channel that would allow any new employee to understand and even takeover operations of the function.- With guidance of Content and Community team, boost every Instagram Posts according to 'Bet Strategy' to ensure efficient acquisition of followers- Request and ensure creative assets, implement the assets based on campaign timeline.- Track and measure all digital marketing metrics including, but not limited to, actual spend, conversion volumes, ROAS metrics, optimization per day, GDS,- _ CAC (at all stages of the funnel) _etc and perform simple ratio analysis to determine effectiveness of spend.- Analyze the data to identify market trends, user behavior, and insights for recommendation of marketing and business strategy.- Collaborate with data and other x-functional teams to implement workstream improvements- **Skills Necessary**- Bachelor's degree from a reputable university (any major is welcome). At least 1 year of working experience in Digital Marketing.- Good analytical skills to be able to identify trends & opportunities to improve paid marketing channels.- Ability to learn quickly and understand how to set up & run paid campaigns in a variety of paid channels including Google Ads, Apple Search, Meta Ads, & TikTok.- Excellent attention to detail- Takes the initiative to learn new skills and share insights- Growth Associate- PT PG Berjangka, Jakarta Pusat, Jakarta Raya, Indonesia- Head of Performance Marketing- PLUANG TECHNOLOGIES PTE. LTD, Singapore, Singapore, Singapore- Brand Marketing Analyst- PES, Jakarta Selatan, Jakarta Raya, Indonesia