**About the role**
The Social Media Specialist will be responsible for managing the company's Instagram accounts, creating and sharing engaging content, building a strong online community, and driving brand awareness.
They also need to supervise influencer implementation in platform Tiktok & Instagram
**What You Will Do**:
**Content Creation**
- Create and execute a strategic social media content plan aligned with the companys marketing goals and brand identity.
- Develop editorial calendars and syndication schedules to ensure consistent content delivery across Instagram account
- Collaborate with copywriters, graphic designers, and other creative team members to produce high-quality social media content
- Supervise the implementation of KOL campaigns, ensuring alignment with the overall marketing strategy and brand objectives
- Participate in relevant online community and discussion
**Analytic & reporting**:
- Track Key metrics such as engagement, reach, impressions, followers, inquiries and traffic in weekly and monthly basis
- Analyze data to identify trend and measure the effectiveness of social media campaign
**What You Will Need**:
- 3-4 years of experience in social media management, preferably with a focus in IG & Tiktok
- Experience creating and managing social media content across various formats (images, videos, text).
- Excellent written and verbal communication skills. Capability ini content writing and storytelling strongly preferred
- Experience with social media analytics and reporting.
- Ability to work effectively both independently and as part of a team.
- portfolio of social media work
**About the team**
Social media team responsible for creating and communicating with consumers through organic channels. Our team manages to get engagement from users that drive in new leads or new orders for PHS.
On a daily basis we think about what we want to talk to the consumer with the right message, right time and right platform.
We give the team independence to create content, making plans as long as its under company guide with effective cost.