Social Media Specialist

Develop, implement, and manage our social media strategy after conducting competitive research, platform determination, messaging, and audience identificationPlan, create, publish, and share new content on a daily basis that builds meaningful customer connections, increases brand awareness & customer engagementResponsible for the performance of the company's social media accounts.Collaborate with sales and marketing teams to develop social media campaignsCapture and analyze the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaignsWork with copywriters and designers to ensure content is informative and appealingBachelor's degree in Journalism, English, Communications, or a related discipline2-3 years of working experience in social mediaSocial Media experts in Instagram, Linkedin, TikTok, Facebook, Twitter, YouTube, etcExceptional writing and research skillsAbility to work independently and with a team to meet deadlinesProficiency in Microsoft Office & GSuiteSocial media or content marketing experience a plusA keen eye for detail and appreciation of great design