Responsibilities
About Us
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
In this role you will drive consumer traffic into our platform with an aim to convert them via the planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.
**Roles & Responsibilities**:
- Map category and sub categories landscape, and define priority on which segment to be developed in collaboration with merchant and merchandise strategy team
- Define a go-to market strategy for a category/sub-category
- Plan, execute and maintain category performance (from acquisition to incubation and development)
- Build a robust team, and manage collaborative and goal-oriented team culture
- Work with Key Account service team and external service vendors to develop key accounts, and work with Seller Development and Growth team to build clear roadmap to manage long-tail sellers
- Come up with initiatives to continuously improve competitiveness advantage
**Qualifications**:
Minimum Qualifications
- Proficiencies in English and local Indonesian languages are compulsory.
- Proven experience building teams from the ground up.
Preferred Qualifications
- Bachelor's degree
- Minimum 5 years experience in relevant categories, with strong networking to brands and big merchants; social media savvy
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.