Business Director

Details of the offer

**About us**

Indicia Worldwide is an insight and technology-led communications agency with global production expertise.

**Why we exist**: we create new value

At Indicia Worldwide, our philosophy is one of 'creating new value'. We create new value at every step of the journey that a brand takes to market, by driving an increase in marketing performance and reducing costs in marketing execution. For our clients and their customers, we are building mutually beneficial partnerships. We see this proposition, built around the perfect balance of efficiency and effectiveness, as pioneering, entrepreneurial and, above all else, sustainable.

Our substantial investment in our technology and data science capability, and resources, provides our differentiation in the marketplace. Data insight and marketing technology give us the ability to measure our work, evidencing ROI as the most critical metric in today's environment.

We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.

As a business, we draw on a rich heritage from the worlds of print, creative production, retail, data, digital, tech, and creative, bringing these disciplines together to support global brands with their omnichannel marketing activation needs.

We believe in what we do. We believe this proposition makes us unique. We have the capacity to redefine the way marketing is activated for our clients across the globe. Now, and well into the future.

**The output**: Improved client performance by engaging consumers with brand ideas better, faster, and more cost-effectively across every step of the journey that a brand takes to market.

**Purpose of the role**

Reporting to the Managing Partner (Production Marketing Services, APAC), the Business Director will support and drive growth for a number of key clients under our One Indicia Incubation program, through balancing day-to-day operational support and leadership to the teams with a strategic approach to clients in order to enhance our service offering and overall performance.

The main areas of focus will be Client Relationship, Growth/Business Development, Account Management, Solution Design and Reporting, Financial Accuracy and Strategic Direction.
- Taking the lead in establishing and nurturing strategic client relationships/ engagement across brands/markets
- Briefing and leading project groups of SMEs from across the business to develop solutions that improve client experience and drive growth/revenue opportunities
- Be an integral part of the joint business planning process - in conjunction with clients - and then mobilise the team to execute strategic actions
- Key areas of business growth (One Indicia value proposition) include technology, creative production, sustainability, ROI measurement, and data
- Working closely with the Managing Partner to actively contribute to the financial forecasting/resource planning process of accounts
- Proactively developing and implementing initiatives to expand Indicia Worldwide's offering to new client opportunities
- Contributing to the strategic direction and growth of Indicia Worldwide.

**Skills, knowledge, experience, and exposure**
- Significant background in Account Management, ideally coming with an Account Manager/Senior Account Manager background and/or Account Management team leadership experience
- Demonstrated a high level of exposure to multicultural and international environments and ability to effectively liaise with both internal and external stakeholders of all sorts of cultures and backgrounds
- Relevant experience in the marketing/client management industry, including Media, Retail, Automotive, Pharma, FMCG and/or beverage
- Proficiency in developing client-facing proposals, reports, case studies, etc.
- Relevant experience in an Agency environment is desirable
- Full understanding of the entire end-to-end marketing process, from client strategic requirements to deliver cross-channels.

**The mindset to navigate the role**
- The Business Director is a ONE Indicia ambassador and is ready to activate plans to reach targets autonomously, keeping the relevant senior stakeholders engaged throughout the process and in a collaborative way, ensuring alignment between the client's needs and Indicia Worldwide. At the same time, they hold a holistic understanding of Indicia Worldwide's value proposition and offer and are ready to act as a first point of contact for the relevant senior client stakeholders
- They will be entrepreneurial and pioneering through creating the opportunity with the client to start conversations about growth and new services. They will also be able to keep a long-term view and manage the pressure of the client and leadership, driving a cult


Nominal Salary: To be agreed

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