**Job Description for Commercial Manager**
Our client is a leader in the footwear retail industry, offering a unique selection of high-quality shoes through its extensive online and offline sales channels. Renowned for blending style with comfort, is committed to providing exceptional customer service and a seamless shopping experience, whether in-store or online.
**Position: Commercial Manager**
As the Commercial Manager, you will be instrumental in optimising both our brick-and-mortar stores and e-commerce platform. Your role will involve crafting strategies to enhance customer engagement, driving sales growth, and ensuring a cohesive brand experience across all sales channels.
**Key Responsibilities**:
- Develop and execute innovative sales strategies to enhance performance across both online and offline channels.
- Analyse channel-specific data to understand customer behaviour and preferences, adjusting strategies to maximise sales and customer satisfaction.
- Oversee the day-to-day operations of both the physical stores and the e-commerce platform, ensuring operational excellence and a consistent brand experience.
- Monitor sales figures, manage inventory levels, and forecast future sales to ensure product availability and optimal stock levels.
- Lead, motivate, and support the sales and operational teams across all channels, fostering a culture of collaboration and high performance.
- Conduct regular training sessions to ensure team members are proficient in product knowledge and sales techniques for both in-store and online interactions.
- Collaborate with the marketing team to create cohesive and effective marketing campaigns that align with sales strategies and promote brand visibility.
- Engage with customers across multiple channels, gathering feedback and insights to enhance the customer experience and build brand loyalty.
- Enhance the online shopping experience through website optimization, effective online merchandising, and user-friendly navigation.
**Requirements**:
- Bachelor's degree in Business Administration, Marketing, Retail Management, or a related field.
- Minimum of 7 years of experience in a commercial or sales leadership role, with a proven track record in both offline and online retail.
- Proficiency in omni-channel retailing, with a deep understanding of both physical retail operations and e-commerce.
- Strong analytical skills, with the ability to interpret complex data and translate it into actionable strategies.
- Excellent leadership and team management abilities, capable of nurturing talent and driving performance.
- Outstanding communication and interpersonal skills, with the ability to engage and influence stakeholders at all levels.
- Familiarity with the latest trends in digital marketing and e-commerce technology.
- Willingness to travel between store locations and adapt to a flexible work schedule, including weekends and holidays.
**Salary**: Rp15,000,000 - Rp22,000,000 per month